Credit Card Surcharging & Dual Pricing
Credit Card Processing Fees Hitting Your Bottom Line?
As a small business, your margins are squeezed with every credit card transaction and extra fee. We know just how quickly those extra charges add up, and we’re here to help. Atlanta Payment Solutions offers dual pricing and credit card surcharging, and the expertise to help protect your bottom line when it comes to payment processing. To make matters worse, Visa and Mastercard are adjusting the cost each year.
Cutting costs with Dual Pricing or Credit Card Surcharging is a way to charge the card holder that is using their card at your business, however there is a difference.
HOW DOES CREDIT CARD SURCHARGING WORK?
With Credit Card Surcharging program a fee is added when a credit card is used for payment. The fee is shown on the credit card receipt. Only a credit card is surcharged, not debit cards. The business stills bears the cost for debit cards.
HOW DOES DUAL PRICING WORK?
It is a simple concept of offering the customer paying a lower price when cash is used and higher price when a card is used, hence dual pricing. You’re probably more familiar with dual pricing than you think. Often seen at gas stations, where there is one price for cash and another for cards, you’re seeing dual pricing in action! The difference is no line item on the receipt and all cards (credit cards and debit cards) are paying a higher price. The extra "fee" is used to pay all of the processing cost and reduce the impact that credit card fees have on your bottom line every month. Instead of a large monthly deduction every month, only a very low monthly program fee is charged.
Reward customers paying with cash, and recoup fees from credit card companies!
Interested in seeing how surcharging and dual pricing can improve the bottom line of your business? Connect with our team today to find how much you can save!
Call us at: 404-999-7874
As a small business, your margins are squeezed with every credit card transaction and extra fee. We know just how quickly those extra charges add up, and we’re here to help. Atlanta Payment Solutions offers dual pricing and credit card surcharging, and the expertise to help protect your bottom line when it comes to payment processing. To make matters worse, Visa and Mastercard are adjusting the cost each year.
Cutting costs with Dual Pricing or Credit Card Surcharging is a way to charge the card holder that is using their card at your business, however there is a difference.
HOW DOES CREDIT CARD SURCHARGING WORK?
With Credit Card Surcharging program a fee is added when a credit card is used for payment. The fee is shown on the credit card receipt. Only a credit card is surcharged, not debit cards. The business stills bears the cost for debit cards.
HOW DOES DUAL PRICING WORK?
It is a simple concept of offering the customer paying a lower price when cash is used and higher price when a card is used, hence dual pricing. You’re probably more familiar with dual pricing than you think. Often seen at gas stations, where there is one price for cash and another for cards, you’re seeing dual pricing in action! The difference is no line item on the receipt and all cards (credit cards and debit cards) are paying a higher price. The extra "fee" is used to pay all of the processing cost and reduce the impact that credit card fees have on your bottom line every month. Instead of a large monthly deduction every month, only a very low monthly program fee is charged.
Reward customers paying with cash, and recoup fees from credit card companies!
Interested in seeing how surcharging and dual pricing can improve the bottom line of your business? Connect with our team today to find how much you can save!
Call us at: 404-999-7874
